How we work

Engagements,
not retainers.

Every engagement is scoped to your business: founder-led discovery, a custom AI workflow tailored to your stack, and human review on every client-facing deliverable. Monthly cadence — month-to-month, no long-term contract. The 28-in-28 guarantee is included.

What affects the quote

Six things move the number.

A quote is a function of how much of the system you turn on, how much your stack already supports, and how deep the human-review layer needs to go.

01

Channels

How many channels the engagement covers — email, social, paid, content, SEO, outbound calls. More channels = more workflows wired together.

02

Workflow scope

Whether we're running one flagship service or operating the full marketing stack. Scope drives the workflow count and the integration surface.

03

Lead volume

The reachable target market size and the throughput target. A 2,000-prospect list runs differently from a 50,000-prospect list.

04

Content cadence

How often we ship blog, social, email, and ad creative. Daily, weekly, or monthly cadence each shape the production capacity required.

05

Reporting requirements

Weekly narrative report is standard. Custom dashboards, attribution modelling, or board-level reporting add scope.

06

Human-review depth

How much oversight you want before things ship. Light-touch sign-off is fastest; full-asset review on every external touch is the safest.

Vs. a traditional agency.

CapabilityEBA engagementThe typical agency retainer
Hours of coverageAlways-on9 – 5 Mon – Fri
Campaign turnaroundDays, not weeks2 – 3 weeks
ReportingReal-time client portalPDF on the 3rd
Content outputHigh volume, human-reviewedConstrained by team size
Outbound throughputHigh volume, compliantConstrained by SDR seats
Minimum contractNone — monthly6 – 12 months
Performance guarantee28 leads or we work freeNone
FAQ

Common questions.

Is there a long-term contract?+
No. Every engagement is month-to-month. We earn the next month with the work this month. If the system isn't producing, you walk — no termination fees, and you keep the playbooks we built.
What does the 28-in-28 guarantee actually mean?+
If you don't get 28 qualified leads in the first 28 days post-launch, the engagement continues at no additional cost until you do. "Qualified lead" and the attribution window are defined on the terms page. Subject to onboarding completion and source-data availability.
Do I have to use all of the services at once?+
No. Most clients start with one flagship service (lead gen is the most common) and expand into other channels every 30–60 days as the engagement matures.
What happens to the workflow if we stop working together?+
The workflows, prompts, and playbooks built for your business are yours. We export them in a portable format and walk your in-house team through running it themselves. If you'd rather we keep operating it, the engagement just continues.
How fast does the system actually launch?+
Typical onboarding is 10–14 days from kickoff to live execution. Discovery and approval take ~5 days; the build and training cycle takes another 5–7. After launch we run weekly tuning calls for the first 60 days.
Where does my data live, and how is it secured?+
In your accounts, on your domains. EBA workflows are issued scoped credentials only — we don't pool client data. The client portal runs on isolated infrastructure with audit logging.

28 qualified leads in 28 days
— or the swarm works for free until you do.

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